Consistently the second largest regional market for orthopedic devices, Europe continues to be a crucial region in the sales and marketing strategy of medical device companies. At the same time, regional, as well as national differences in market access, regulation, funding and sales approach, create challenges to companies intending to implement a uniform and tailor-made sales and marketing strategy, needed in order to successfully invest in European market access and presence.
OrthoGrow is able to act as a virtual European office, acting as your legalized authorized representative, local distributor search, building an initial key opinion leader network and closely managing these distributors and early adopters of your innovative technology in Europe. This provides a cost-efficient opportunity to initiate or expand presence in the European market, with a tailored focus on the local markets that are well-suited for your particular products, and comprising all aspects for a successful and minimum-risk go-to-market strategy.
OrthoGrow is able to act as a virtual European office, acting as your legalized authorized representative, local distributor search, building an initial key opinion leader network and closely managing these distributors and early adopters of your innovative technology in Europe. This provides a cost-efficient opportunity to initiate or expand presence in the European market, with a tailored focus on the local markets that are well-suited for your particular products, and comprising all aspects for a successful and minimum-risk go-to-market strategy.
Authorized Representative
If your company does not have a physical location in the European Union, you are required to appoint an Authorized Representative, also referred to as an EC REP, to represent your company to any national competent authorities. As your EC REP, we will assist with medical device registrations, be identified on your product labelling throughout Europe, make the required documents available for inspection by a Competent Authority and assist with Incident and Field Safety Corrective Action (FSCA) reporting, in cooperation with you and local distributors.
OrthoGrow is one of the few partners able to offer you full services in setting up your European business, act as an Authorized Representative, and distribute your products at the same time since we combine all required business, regulatory and sales knowhow in one organization.
To learn more, please contact niels@ortho-grow.com.
OrthoGrow is one of the few partners able to offer you full services in setting up your European business, act as an Authorized Representative, and distribute your products at the same time since we combine all required business, regulatory and sales knowhow in one organization.
To learn more, please contact niels@ortho-grow.com.
Distributor Management
As Master Distributor, we will assist you in selecting the appropriate European countries to introduce or expand your particular product portfolio, based on extensive knowledge of local competition, pricing, reimbursement and regulatory market access. We search for validated local partners - distributors, agents or independent sales representatives - and build your European sales network in sync with your overall company strategy.
In Belgium and the Netherlands, OrthoGrow distributes directly through a dedicated sales team. Headquartered in Zaventem, close to Brussels Airport, we are perfectly positioned to manage your local distributors and logistics in Europe in-depth, close-by and within the same time zone, creating more efficiency for your organization.
To learn more, please contact tim@ortho-grow.com.
In Belgium and the Netherlands, OrthoGrow distributes directly through a dedicated sales team. Headquartered in Zaventem, close to Brussels Airport, we are perfectly positioned to manage your local distributors and logistics in Europe in-depth, close-by and within the same time zone, creating more efficiency for your organization.
To learn more, please contact tim@ortho-grow.com.
KOL Management
An initial network of early-adopters, preferably key opinion leader surgeons with a highly-valued reputation in the field is crucial to successfull market introduction of any innovative medical device. OrthoGrow has an extensive surgeon network, and will help you find and select the appropriate key opinion leader for your particular product in most important European national markets. We will create and maintain a valuable relationship and partnership on behalf of your company within the framework of setting up and managing clinical studies, educational events or marketing exposure at international conferences.
To learn more, please contact tim@ortho-grow.com.
To learn more, please contact tim@ortho-grow.com.
Product Training
In close collaboration with your expert staff, and in conjunction with our internal expertise, we offer dedicated product trainings or labs in Europe for your key opinion leaders and/or partners.
To learn more, please contact clara@ortho-grow.com.
To learn more, please contact clara@ortho-grow.com.